About

A Guide to Transforming Organizations Through Social Media

  • The first book to help organizations understand and harness the extraordinary workplace learning potential of social media
  • Cowritten by the CEO of the world’s largest workplace learning organization and a consultant and writer with extensive experience on the forefront of workplace learning technology
  • Features case studies showing how organizations around the world have transformed their businesses through social media
Tony Bingham is President and Chief Executive Officer of the American Society for Training & Development (ASTD), the world’s largest professional association dedicated to the training and development field. ASTD is focused on helping members lead talent management, build their business skills, understand the impact of social media on informal learning, close skills gaps, and connect their work to the strategic priorities of business. Marcia Conner, advises some of the world’s largest companies reinventing themselves and their workforce for the future. She aligns social strategies with corporate culture to speed innovation, inform decision-making, and invigorate an organization’s value chain. She is a member of Telefónica’s Disruptive Council, contributor to Fast Company, and fellow of the Darden School of Business. Visit her at www.marciaconner.com or at facebook.com/marciamarcia.